Settle, Stay the Course, or Shift Strategy?
Critical litigation decisions like these should be based on the best available market intelligence--you need relevant and reliable metrics that inform and justify your decision-making. Our proven approach will get you what you need.
Replace assumptions and opinion with evidence:
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How will a jury’s emotions impact their decision-making in my case?
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Is my position too complex or technical for laypeople to understand?
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Are my witnesses likeable and credible?
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How do jurors react to the damages claim?
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Are there fatal gaps or flaws in my argument?
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How do I identify my best and worst jurors?
Quantify your risks and opportunities, and you'll make better litigation decisions.
Get reliable jury metrics on the risks and opportunities in your specific case, as well as guidance for simplifying and improving the persuasive impact of your position.
Jury Appeal
Focus Your Signal, Eliminate the Noise
TM
A confused jury is scary and unpredictable. No matter how “complex” your case, we can help you understand, simplify, and clarify your best message, positioning counsel as a trusted guide through the evidence, with an easy-to-understand call-to-action that jurors can feel good about.
Jury Research
Quantify Risk & Opportunities
Throughout history, testing has served an essential role in high-stakes endeavors, and for good reason. Whether you want to test themes, evaluate a witness, assess punitive damages, competing liability theories, or identify the jurors you must exclude at trial, we can design an approach that will get you what you need--on time and on budget.
Jury Selection
Find Friends, Know Your Enemy
We turn data-driven insights into competitive advantage in the courtroom. Our proven jury selection process focuses on identifying and eliminating the most antagonistic jurors (preferably for cause) and developing effective lines of inquiry to address and influence the remaining jurors' perceptions of critical verdict issues.
-- Earning Long-Term Trust --
>95% of our Matters Come from Repeat & Referred Clients
